Say Cheese! Working on the United Dairyman commercial for cheese took days. I started out with 4, 12 x 14 x 8 “ blocks of a variety of cheeses. Each block had a catchy quote front AND back…(you rock Drake -Cooper).
Carving with an exacto knife for hours for two to three days, I rotated each flavor of “mega block” cheese to keep them chilled and hold the integrity, being careful to keep them covered to prevent them from drying out. The cameramen used a special lens, and the cheese was placed on a lazy susan to turn easily for the front and back shots. It still amazes me how many hours of prep goes into preparing food for photography for a 30 second commercial. When we were finished, I wrapped them up and kept them in the fridge. Good this, because couple of days later we needed to reshoot due to a glitch in the camera lens. (Always a good lesson to hang on to items just in case.) Not only were these TV commercials but they were also used for promotional pieces and billboards.
This site uses Akismet to reduce spam. Learn how your comment data is processed.